NHS-approved online pharmacy fined for selling off personal data of 20,000 patients

(from http://www.nationalhealthexecutive.com/)
 

The UK’s largest NHS-approved online pharmacy, Pharmacy2U, has been issued a £130,000 fine by the Information Commissioner’s Officer (ICO) for selling patients’ and customers’ personal data via direct marketers.

Through a marketing company called Alchemy Direct Media Ltd, Pharmacy2U senior executives unlawfully sold the personal data of over 21,000 NHS patients and online customers either directly or through intermediaries, including their names and addresses.